What is BrightonSEO?
BrightonSEO is a mega-conference in which thousands of experts come together to talk and learn about SEO. During the 25th and 26th of April, you will be able to attend countless conferences offered by internationally recognized professionals along with the opportunity to create new links that will strengthen your network. To achieve better results, there is nothing like collaborating with the right people and surrounding yourself with the most suitable professionals to help continue your career growth.
BrightonSEO offers high-quality conferences, learning, courses, workshops, and networking. Attendees will have access to many experts who would otherwise be out of reach. The organization also prepares parties where attendees can strengthen their relationships and unwind after intense days filled with new concepts and learning. All of this takes place in a vibrant city with multiple entertainment options.
Where is it held?
As its name suggests, the event takes place in Brighton, one of the most important cities in England, located an hour by train from London. This coastal city has the charm typical of seaside towns and a thriving startup culture.
Bursting with life, with a large student community, Brighton is an open city where anything is possible, so why not kick off the day with a tavern chat?
Brighton Centre, the largest convention center in the south of England
The conference will mainly take place in the Brighton Center. The convention center has a capacity of 4,500 people, making it the largest building of its kind in all of southern England.
Price of the 2024 tickets
There are three ways to purchase tickets for BrightonSEO:
- BrightonSEO Ballot Tickets: These tickets are complimentary but provide limited access to a single day of the event. Unfortunately, for the April edition, they are already sold out.
- Friend Tickets: These tickets grant access to both days of the conference, a welcome bag, and admission to the Fringe Event. The cost is £400 plus tax.
- Training Tickets: In addition to access to the main event, these tickets include participation in a training session held the day before the conference and lunch on the event day. The price for Training Tickets is £890 plus tax.
The professionals who will come to BrightonSEO 2024
If you’ve been impressed by the number of speakers at LEOlytics conferences before, this one will truly leave you speechless. This event far exceeds the previous record, boasting a significant number of influencers from the realms of digital marketing and business.
Attempting to cover all of them in this article would be impossible. Instead, we’ll highlight a few that we find particularly compelling, sparking your curiosity.
Chima Mmeje
Chima spearheads content marketing efforts at Moz, aiming to establish the company as a frontrunner in the SEO industry. Additionally, he is the founder of The Freelance Coalition for Developing Countries, a non-profit organization dedicated to offering free resources and training for BIPOC marketers worldwide.
Alex Hogan
Alex serves as the Associate Marketing Director at PushON. With over a decade of agency experience, his expertise primarily lies in the paid space. He also brings valuable client-side experience from the fashion industry to his role.
Ana Llorente Pérez
Ana heads the content department at Doofinder, specializing in SEO and video content. She oversees an international team and has a track record of success, having previously achieved 1 million views and 50,000 subscribers within a six-month period.
Benjamin Szturmaj
Benjamin holds the position of Executive SEO at SIXT and is the founder of Directware. Since 2015, his primary focus has been on leveraging strategies for Google and YouTube.
Carla Rovaris
With nine years of marketing experience under her belt, Carla has spearheaded paid media initiatives for renowned brands like Adidas and Gucci. Following her tenure with these brands, she ventured into entrepreneurship by founding a social enterprise. Presently, she is fully committed to managing her three companies: a marketing consultancy, a fashion rental platform, and a luxury swimwear line.
Christopher Hofman Laursen
Christopher heads the SEO department at InboundCPH, a prominent digital agency based in Copenhagen, Denmark. He is a frequent attendee at the Danish SEO conference, SEOday, and is recognized as a contributor to MOZ. Notably, his article on Customer Journey mapping was the most popular piece on the platform in 2022.
The BrightonSEO conferences 2024
At the BrightonSEO event, you’ll encounter a diverse array of presentations designed to enhance your SEO skills and knowledge. It’s an extensive knowledge repository condensed into just two days.
The presentation topics cover a wide spectrum, including customer management, content creation, data analysis, PR, link building, marketing outreach, pay-per-click advertising, social media, strategies, tactics, and more.
Below is a summary of some of the talks by the aforementioned speakers scheduled to take place during the event:
- Chima Mmeje, AI and the machines: how to become the source of truth with authoritative content.
- Alex Hogan, Cost-effective tactics for navigating CPC surges.
- Ana Llorente Pérez, SEO for YouTube: growing and scaling your brand’s channel.
- Benjamin Szturmaj, How videos can elevate your Google rankings and improve your EEAT.
- Carla Rovaris, The importance of AI in Meta.
- Christopher Hofman Laursen, How to categorize keywords with Power BI and ChatGPT.
Other presentations that may pique your interest include the following:
- Michelle Goodall, What is community based marketing (CBM)?
- Krzysztof Marzec, What kind of links Google loves?
- Diane Kulseth, Why brand sentiment will be core to SEO in 2024 and how to maximize it.
- Andrew Balerdi, Why you should give a sh*t about Brand.
- Erik Wikander, Will SEO die? The future of search and content marketing in a post AI world.
- Dixon Jones, Writing content that search engines (and humans) can really understand.
Courses and workshops for all levels
In addition to conferences and networking opportunities with industry experts, BrightonSEO provides various training options:
- Public courses: These are conducted in person.
- Online learning: BrightonSEO operates its own online school for individuals unable to attend in person.
- In-company training: Tailored courses designed for teams and organizations seeking to enhance their business.
- Training scholarships: Available for both professionals and experts.
To fully capitalize on this congress, it’s advisable to enroll in some of these courses.
LEOlytics is one of the sponsors of BrightonSEO 2024
LEOlytics, as an expert company in the world of links and linkbuilding, will be present at BrightonSEO. And we’re not just attending – we have also decided to participate as sponsors, because we want to support an initiative that is very beneficial for the industry. We believe in building bridges between professionals and, of course, because we consider SEO a specialty that requires constant updating.
No matter how much you think you’ve mastered it, you must continue sharing opinions, analyzing processes, and testing things out. Otherwise, your knowledge will become obsolete sooner rather than later – particularly with the environment changing so rapidly right now.
If you’d like to meet us, you can schedule an appointment with us by sending a contact email to hello@leolytics.com or writing to our contact form.
As you can see, BrightonSEO is much more than a set of specialized conferences; it is an essential international experience worth living. So, now you know, on April 25th and 26th, you have a new opportunity to attend an event that all SEO experts are talking about.
BrightonSEO 2023 information
The professionals who will come to BrightonSEO 2023
The number of search engine optimization (SEO) professionals that will meet at BrightonSEO is enormous. However, experts from other marketing disciplines will also be present.
Lauren Henley
Ten years of experience backs up Lauren Henley’s knowledge as an expert in digital public relations at the prestigious Manchester-based agency, JBH. In her talk «Do inner-page links=impact? What I learned from building 500 in a year,» she will discuss what elements turn a link into a good link, how to work with SEO, public relations, and content creation teams to achieve objectives, and provide tips for natural link building.
Dirk Schembri
Dirk Schembri’s personal project, DIRKSEO, is a reference in positioning and search engines, especially in the iGaming industry, where he has spent almost a decade helping companies stand out from the competition and rank better in search engines.
At Brighton, he will present his talk «Creating a future-proof content strategy with topical clusters,» a new SEO lesson for a professional who has already presented at other conferences held in Greece, the Philippines, or Denmark. He has a lot to share.
Brenton Thomas
After several years of working in the industry, Brenton Thomas ventured into entrepreneurship by creating the agency Twibi, where he pours all his knowledge into search and payment networks (an area in which he has become a master over the years), as well as many other SEO strategies.
At the conference, he will present his talk «How to generate backlinks without breaking the bank,» a masterclass on how to get links for your web pages while saving time and money.
Greg Gifford
It’s lucky to have the charismatic, energetic, and fun Greg Gifford in this edition. He’s not only an SEO authority but also very didactic and passionate about teaching and sharing everything he’s learnt.
If you’ve never had the chance to see him live, you can finally do so. He’s based in Texas, so it’s not something of a treat for us this year. Although, given his communication skills and broad knowledge, he moves faster than the Google algorithm.
To talk about Greg Gifford, let’s copy word for word that apocryphal review that the New York Times attributed to Lola Flores back in the day: «He doesn’t sing or dance -or so I think-, but don’t miss it.» Well, enjoy his talk «The Fast and Furious Guide to Real-World Link Building.»
Carlos Meza
Carlos Meza makes his debut as a speaker at BrightonSEO. He brings his talk «Is Content the King of Modern SEO?» In this conference, Carlos will convey several relevant ideas about the world of content creation, an SEO field in which he moves with the precision of a heart surgeon.
Through content generation, it’s possible to attract a large amount of organic traffic. But, generating relevant content that helps you grow requires time and wisdom, such as the one his company Crowd Content displays, which agencies, brands, e-commerce, publishers, and individuals unequivocally trust.
Isa Lavahun
When we talk about Isa Lavahun, we’re talking about a digital strategist who has worked with many clients who can testify to her high capabilities. Isa is a digital strategist who excels in fields such as public relations, content creation, social media, and search-related marketing.
Those who have worked with her know that she’s a team player, adding her intelligence and creativity. Entrusting your brand to Isa Lavahun means having the assurance that your brand is on the right track.
This time, she’ll delight the audience with «When Links Aren’t Enough – The Value of Link Acquisition Beyond Coverage and Links,» in which she’ll provide a refreshing vision on how to practically approach the world of public relations marketing.
Bibi the Link Builder
You’re sure to learn a lot if you attend «Y U No Reply? How to Write Outreach Emails That Convert,» a compendium of interesting tips on how to make your emails stand out in the inbox of their recipients by Bibi the Link Builder.
Bibi has a personality as overwhelming as it is original, and all that is reflected in the way she approaches work. She’s an expert in obtaining highly beneficial links for her clients. It’s fortunate to be able to share an event with a reference like her.
The BrightonSEO conferences 2023
At the Brighton conference, you’ll find an overwhelming number of talks to improve your SEO knowledge and skills. A sea of wisdom condensed into just a few days.
The topics of the talks are very diverse:
- Client management
- Content
- Data/analytics
- Digital public relations
- Linkbuilding
- Outreach marketing
- PPC
- Social networks
- Strategies
- Techniques
Here is the list of conferences that will be held at the BrightonSEO event:
- Congratulations, you´re global! What you wish someone told you, for Hinde Lamrani.
- Creating a future-proof content strategy with topical clusters, for Dirk Schembri.
- CSR is not PR, for Sangeeta Waldron.
- Data-driven SEO & content strategy to reduce your customer acquisition, for Prashant Puri y Lomit Patel.
- Fully automated link building – is it really possible?, for Sam Oh.
- How to generate backlinks without breaking the bank, for Brenton Thomas.
- How to target your dream media with a personalised PR process, for Raluca Zdru.
- How to win Digital PR clients, for Shaun Brown.
- Methods and tools to plan and create your content, for Sante Achille.
- PR newsjacking: dos, don´ts, highs and lows, for Uday Radia.
- The fast and furious guide to real world link building, for Greg Gifford.
- Using digital PR to enhance your EEAT signals, for Amanda Walls.
- When links aren´t enough – the value of link acquisition beyond coverage and links, for Isa Lavahun.
- Y U no reply? How to write outreach emails that convert, for Bibi the Link Builder.
Courses and workshops for all levels
The amount of knowledge circulating at BrightonSEO is vast. Not only can you enjoy the fantastic talks mentioned above, but the event also offers specific workshops and courses for different profiles, from beginner-focused training to niche workshops for specialists.
These are the courses you’ll find at BrightonSEO:
- Content creation for digital PR (advanced) training course.
- Copywriting for SEO training course.
- Digital PR for link building training course.
- International SEO training course.
- Link building and outreach (advanced) training course.
- Managing crawling & indexing training course.
- On-site content strategy training course.
- SEO auditing training course.
- Technical on-page SEO (advanced) training course.
There are many training options for any level of professional that needs it, with clear and precise information. No time is wasted. This is a chance to learn and progress in the various fields of SEO and train more comprehensive and capable professionals.
